Reviewing your budget and calculating your ROI are important aspects of a social media audit but are often overlooked. Check out these tips to get started.
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Automation is the next major marketing frontier. But are you extending your business’s automation practices far enough? To make it work, you’ll need these tips.
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You’ve set up and claimed your Google My Business page. Now it’s time to optimize it! This post offers a few tips from The Small Business Marketing Academy to help you get started.
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Not sure what to blog about? Having trouble getting started on that white paper? Here’s what marketing expert John Jantsch has to say on the topic:
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You really can’t even dream about showing up for local searches unless you claim and optimize your Google My Business Page.
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The homepage is often a prospect’s first impression of your website. Long, scrolling pages are the expectation these days so think of your homepage elements as a bit of journey. Don’t try to cram it all above the fold, let people get further and further as they scroll. To get the most out of their visit, consider implementing the elements detailed in this post.
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