The homepage is often a prospect’s first impression of your website. Long, scrolling pages are the expectation these days so think of your homepage elements as a bit of journey. Don’t try to cram it all above the fold, let people get further and further as they scroll. To get the most out of their visit, consider implementing the elements detailed in this post.
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Small businesses hire marketing consultants for many reasons. But do you know what you should consider when evaluating marketing consultants? This post includes a must-see video from Duct Tape Marketing founder John Jantsch about the questions you should ask when considering hiring a marketing consultant.
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Advantage Marketing’s managing director, Loraine Kasprzak, has successfully completed the rigorous initial Duct Tape Marketing training and has continuous access to training throughout the year ensuring she is the best at the marketing game.
Read MoreLinkedIn’s ad platform is powerful, considering that its user demographic is made up of decision makers. Here are tips for LinkedIn that will drastically increase your marketing potential:
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Search engines help you get new readers, viewers, and listeners for your content. Give the search engines what they want by avoiding the following common mistakes that content creators make.
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Don’t be fooled by common marketing misconceptions. Here are 4 myths that just aren’t true:
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