The Marketing Advantage

The Marketing Advantage

Here are our final tips to leverage Google Trends in your marketing strategy. These are a few ways to use data from Google Trends to plan and create content and optimize your SEO. Perform keyword research Google Trends shows you keyword…

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Use the Google Trends compare tool to see how your brand stands up to the competition. Analyzing what’s trending on your competitors’ sites can help you better understand what’s working for them and what can also work for you. Using Google…

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Google Trends allows you to view keyword popularity worldwide or by country, subregion, metro area, or city. This can help you refine your marketing campaigns, understand where your potential customers are and optimize your local SEO strategy. Dive deep into search…

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Google Trends is a free tool that analyzes the popularity of Google search terms using real-time data. It shows users what people are searching for as impacted by time, season, and location. You can then use that information to inform your…

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In our last blog post we discussed the importance of trademarks and how they can impact your company’s brand and intellectual property. In this second article  our colleague, Abby Remore of CSG Law shares what you need to know about copyrights. Copyrights 101…

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